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Looking at Open Atrium in the light of open source business models

This afternoon I am speaking on the SXSW panel Selling Your Milk When the Cow is Free about what it has been like to make the transition to selling products with Open Atrium.

We only have one way to sell milk right now, and it ain't scaling, but we have plans :)

On the panel, I'll talk about the bootstrapping process we undertook when Open Atrium first launched last July. I'll share how we communicated about the work we wanted to be doing in a way that let us book a set of clients that had similar needs, which allowed us to pool resources to build a good foundation for Open Atrium.read more